New to site?


Lost password? (X)

Already have an account?


Innovation Entrepreneurship and Youth Empowerment through Business Incubation
  • 00
  • 00
  • 00
  • 00
Innovation Entrepreneurship and Youth Empowerment Through Business Incubation

ADAF program is an in-depth training program in which Moroccan youth (20-29) are given the opportunity to improve and polish their professional and entrepreneurial skills. ADAF, an Amazigh word meaning ‘ACCESS’, is also a practical doorway in which the participants will test their knowledge in a professional environment is to perfect their professional skills, boost their entrepreneurial skills and spirit, have a vision in life, become determined to succeed, dynamic and an inspiring individuals, gain a sense of commitment towards their future and that of their country. This program will help many young people to develop their skills first in the hope to influence them to help their communities. ADAF targets young Moroccan project idea holders between the ages of 20 and 29. ADAF will allow for the participants to test what they learn in the professional trainings through inclusion in a coworking space throughout the training period. The program will also assist the participants to start their businesses from conceptual project development, through design, permitting, construction, commercialization and digitalization.


[ YFDC ]

The Youth Forum for Democracy and Citizenship is a registered non-profit Moroccan association that aims at instilling the values of democracy and good practices of citizenship among young people in Morocco. Our mission is to empower youth in the Moroccan society and get them the opportunity to channel their voices to the decision making level. It is also a platform to promote human rights, equality and awareness about national and international causes.
Our three pillars :


[ Also ]

The Youth Forum for Democracy and Citizenship is the initiator of The Spot Coworking Space in Marrakech. YFDC is also on the process of opening more coworking spaces around the country. YFDC has been working closely with young people to promote employability and entrepreneurship. Various trainings and workshops are organized by YFDC every month in public schools, universities and other spaces targeting young people.

[ Why Marrakech ? ]

Here we will display 20 Project idea holders from Marrakech city and surrounding rural / semi-urban areas between the ages of 20 and 29. Selection criteria will assess the originality and innovative part of the project ideas, their sustainability and impact. The selection committee will make sure that no gender, race, social class, nor religious considerations will impact their decision. However, throughout the process of selection, we will encourage respect of equal opportunity to both sexes.

overview about the selection criteria

  • Innovativeness : Creative and enterprising ideas
  • Feasibility and sustainability of the business idea/model :  Viability of business idea/model
  • Commitment : Your drive to be committed to become a business owner by the end of the programme
  • Social impact : The potential impact to the community



  • Program launch

Launching the project on social media and official communication channels.

  • Reaching Compaign

Press release

Social media advertisments Offline Media Compaign

  • Application

Launching the application form for startups, project idea holders, and entrepreneurs.

  • Preselection

Selection critea to be prepared Selection committee from various background sand business fields 40 participants to be pre-selected

  • Pitching Competition

A 3 Minute pitching competition Coffee break Offline Media Compaign Results to be annouced 20 final participants to be selected Coworking Registration

  • Training 1

Professional skills Training

Communication skills

Decision making skills

Leadership skills

  • Training 2

Professional skills Training

Organizational skills


CV and Cover Letter writing

  • Training 3

Soft Skills

Personal Skills

Brain storming

Mind skills

  • Training 4

Soft Skills

Job Interview Technics

(Mock Job interview)

Adaptability skills

From december 2018 to Mai 2019 : Trainings                      

  •     June 2019 : Project holders recognition and Closing ceremony


The Spot is a community centre designed to be a beautiful space for start-up businesses, freelancers, entrepreneurs, art lovers and everyone else in Marrakech.

The Spot Coworking Space

Rue Yougoslavie, Marrakesh 40025

More Information